Transformational Health Communication - A New Perspective on Healthcare and Prevention

This book advances our understanding of communicative relationships and key barriers to more effective health communication. In this, it offers a humanistic orientation of health communication as well as its social, cultural, political, ethical, and spiritual dimensions and contexts. The book therefore brings a more inclusive and integrated approach to the major challenges and opportunities in contemporary health, medicine, and wellbeing.

Olaf Werder is a senior lecturer and program director for health communication in the Faculty of Arts and Social Sciences at the University of Sydney. After a professional career in the communication industry, working for broadcast media sales and advertising agencies, he held academic appointments at the University of Florida and the University of New Mexico in the United States prior to joining the University of Sydney in 2011.